Joe DiAnna and his son Joe Jr. founded Primate Pool Tools in 2014! Frustrated with the frequent breakage and poor durability of most aluminum poles, they used their combined experience as service pros to design a superior alternative. The result was the world’s first carbon fiber pool cleaning pole, a revolutionary product that offers unmatched strength, lightness, durability and flexibility. Primate Pool Tools quickly gained a reputation around their home city of San Diego for their innovative and quality products, and in 2017 began to showcare their poles in the Pool Indsutry Tradeshow circuit. The Primate Pole series has since their become a go-to choice for professional pool technicians. Today, the company continues to push the boundaries of carbon fiber technology, offering a range of high-performance models that are customizable and hand crafted in the USA.
Extended Interview with SD Voyager Magazine
OUR CORE VALUES
High Quality Materials
Primate Pool Tools manufacture high quality tools by using the highest quality materials and top manufacturing methods. Our mission is to raise the bar on pool cleaning equipment.
Client Satisfaction
Your happiness as a user is a top priority for us. We believe it is possible to make sure every investor is completely satisfied with their Primate pole.
Innovation
Primate Pool Tools applied years of industry experience to create a unique and highly innovative pool pole that has changed the way people think about pool cleaning equipment.
Competitive Pricing
We do everything in our power to offer durable, quality products at competitive prices. Coupon codes may be available.
Customer Relationship
We believe in establishing a personal relationship with all users in order to build long term trust. We work hard to build and maintain a positive relationship with all of our customers.
Wholesale Options
We are a direct sales as well as vendors with big disdtributors like PoolCorp. We are open to working with independent distributors as well. Inquire about creating a long-term wholesale relationship with Primate Pool Tools.

